Social Media Marketing

Toolkit

Maximize your INNOPOWER Minority Business Week experience by helping to create a social media buzz.

Whether you’re an attendee, speaker, sponsor, or friend, you can use the social media tools enclosed to share information about the conference with your networks. 

Maximize Your Exposure By Connecting with Our Marketing Team

Set up a meeting with the IMBW marketing team and learn more about the various ways we can elevate our partnership through innovative marketing tools. Click the link HERE to schedule a call. 

Don’t forget to follow InnoPower on Facebook and LinkedIn and stay up-to-date on everything leading up to the main event and register for the conference using the link HERE.

Encourage Your Community To Attend Via Email

Encourage your community to attend with a targeted email, blog or newsletter by downloading the sample email template below. 

Email Template

SAMPLE EMAIL OR LETTER COPY

Send an email or letter reminding your audience about the importance of attending the 2021
INNOPOWER Minority Business Week or use this sample copy for your company’s newsletter or
blog.

Recommended Subject Lines:
Join business leaders, government officials, entrepreneurs and community leaders at
the 2021 INNOPOWER Minority Business Week Conference June 8-14 th.

  • Come together with the [insert your industry] community at the 2021 INNOPOWER
    Minority Business Week Conference.
  • Register by May 21st for the 2021 INNOPOWER Minority Business Week Conference!

Dear [Insert Greeting],

As a [“partner of” or “sponsor of”] the 2021 INNOPOWER Minority Business Week Conference,
we encourage members of the [insert name or industry] community to attend the 2021
INNOPOWER Minority Business Week Conference this June 8 -14th.

While navigating the challenges of a global pandemic, the importance of coming together as a
community has never been clearer. Our community’s top leaders will gather virtually this year
to identify frameworks that will prepare our most vulnerable population (MVP’s) to engage and
compete in a 21 st century economy. You can expect high-quality sessions, world-class speakers
and unparalleled networking in a dynamic and immersive virtual format. Although we can’t be
together in person, the Indianapolis community will grow and advance innovation in new ways
through IMBW.

Learn more about the conference and register at www.innopowerindy.com.

We look forward to seeing you there!

Sincerely,

[INSERT YOUR SIGNATURE]

View Example

Dear Mark,

As a Sponsor the 2021 INNOPOWER Minority Business Week Conference, we encourage members of the Volumn Solutions, LLC community to attend the 2021 INNOPOWER Minority Business Week Conference this June 8 -14th.

While navigating the challenges of a global pandemic, the importance of coming together as a community has never been clearer. Our community’s top leaders will gather virtually this year to identify frameworks that will prepare our most vulnerable population (MVP’s) to engage and compete in a 21 st century economy. You can expect high-quality sessions, world-class speakers and unparalleled networking in a dynamic and immersive virtual format. Although we can’t be together in person, the Indianapolis community will grow and advance innovation in new ways through IMBW.

Learn more about the conference and register at www.innopowerindy.com.

We look forward to seeing you there!

Sincerely,

Darrell Sims
Volumn Solutions, LLC
dsims@volumnsolutions.com
317.555.5555

Sample Social Media Posts

Option 1: INNOPOWER Minority Business Week [tag InnoPower Facebook or LinkedIn], the Midwest’s largest minority business conference, is a multi-day fully interactive online conference that convenes entrepreneurs, corporate leaders, investors, and community advocates and provides valuable networking opportunities – right to your home or office! We invite you to join us! Learn more at www.innopowerindy.com.

Option 2: We’re a proud sponsor of #IMBW! Come join us and [tag InnoPower Facebook or LinkedIn] June 14-18th: www.innopowerindy.com.

Option 3: We can’t wait to see you at the InnoPower Minority Business Week. We’re proud to be a [tag InnoPower Facebook or LinkedIn] sponsor: www.innopowerindy.com.

Option 4: You don’t want to miss the Innopower Minority Business Week Conference [tag InnoPower Facebook or LinkedIn]! This conference prioritizes connection, interaction, and face-to-face (video) networking with other attendees and speakers in addition to what you’ve come to expect from fabulous keynotes, sessions and more. Learn more and register at www.innopowerindy.com.

Option 5: If you’re an [insert your industry] professional, you don’t want to miss the #IMBW Conference [tag InnoPower Facebook or LinkedIn]! This online event features a jam-packed agenda with interactive sessions, expert speakers, video networking opportunities, inspiring keynotes and more. Register for FREE at www.innopowerindy.com.

Share a “Proud Sponsor” Badge

You are one of our esteemed #IMBW sponsors. Let everyone know by sharing on social media. You can download the image below. 

Want to add your logo?

Step-by-Step Version in PowerPoint:

  1. Download the PowerPoint Template File below
  2. Insert your photo (be sure to cover the section that says “Your Photo Here”)
  3. Crop your photo to fit the grey area
  4. Go to File > Export > Change File Type (PC) or Download Image File (MAC)
  5. When window pops up, choose File Format: PNG
  6. Export and then upload your image to social media!